About: Psyk is a an organisational performance & psychology coach.
Creative Thinking: The business card for Psyk is a double sided rectangular card with the logo on the front and the contact info centered on the back. The basic color is fuschia, combined with white and grey. The logo is inspired by Psyk's love for cats (fun fact: her actual name is pronounced like cat). The Psyk brand name is derived from the words psychology and kat. The logo differentiates them with a classic san-serif font for the word psy and an edgier more modern font for the letter k.